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Aradook Brand Visual Identity and Logo Design
Aradook Brand Visual Identity and Logo Design
Aradook Brand Visual Identity and Logo Design

The visual identity design, including the logo, stationery, and website user interface for Aradook, is based on the letter "A," which represents the initial of the brand's name. The logo is designed in a three-dimensional form, and the pattern is inspired by the dimensions used in the logo.

logo stamp

Aradook Brand Visual Identity and Logo Design

clear spaces

Aradook Brand Visual Identity and Logo Design

Aradook Brand Strategy and Narrative

1. Why are we here?

To make learning accessible, engaging, and efficient by providing high-quality educational tools and resources through an innovative online platform.

2. What do we do and how do we do it?

We offer a wide range of educational products and teaching aids, from books to interactive learning materials. Through our user-friendly e-commerce platform, we ensure easy access to these resources for students, educators, and institutions alike.

3. What makes us different?

Our comprehensive online system allows for seamless purchasing and delivery of educational products. We not only offer a diverse range of materials but also prioritize user convenience, affordability, and customer service.

4. Who are we here for?

Students, teachers, schools, and educational institutions seeking reliable, high-quality, and affordable educational products and teaching aids to enhance the learning experience.

5. What do we value the most?

  • Accessibility: Ensuring that our educational tools are available to all through a simple online system.
  • Quality: Offering products that meet educational standards and improve learning outcomes.
  • Innovation: Constantly updating our catalog with the latest educational trends and technologies.
  • Customer Service: Building strong, supportive relationships with our clients.

6. What's our personality?

Friendly, knowledgeable, and supportive. We aim to be a trusted partner in education, offering expert advice and guidance to both educators and learners.

Brand Identity Elements

  • Logo Design: A modern, educational logo with elements that reflect knowledge and learning.
  • Color Palette: Bright, engaging colors like blues and yellows that symbolize learning and creativity.
  • Typography: Friendly and accessible fonts that are easy to read, suitable for a wide age range.
  • Visual Elements: Imagery that combines traditional learning tools (Chalks and Chalkboards) with modern technology, representing the fusion of classic education and innovation.

Additional Elements

Brand Vision

To be the leading online platform for educational products, transforming how students and teachers access learning materials.

Brand Mission

We deliver high-quality educational products that empower learners and educators to reach their full potential, leveraging technology to make learning tools more accessible.

Brand Positioning

Aradook is positioned as the go-to online store for educational resources, offering convenience, variety, and expertise in the field of education.

Brand Tagline/Slogan

"Empowering Education, One Click at a Time."

Brand Messaging

At Aradook, we believe that quality education starts with the right tools. Our online platform makes it easy to find and purchase the best educational products to support effective learning.

Brand Voice

Encouraging, professional, and helpful. We aim to communicate clearly with a focus on making the learning journey easier and more enjoyable for our customers.

Brand Story

Founded to fill a gap in the educational market, Aradook began as a vision to make learning materials more accessible through online sales. With a focus on providing high-quality, affordable products, we grew into a trusted platform for students and educators.

Brand Goals

  • To expand our range of products to cover all educational needs.
  • To increase our online presence and make our platform more accessible globally.
  • To innovate continuously by adopting the latest e-learning and teaching technologies.

Brand Applications

  • Corporate Stationery: Clean, modern designs that reflect our educational focus.
  • Digital Platforms: A user-friendly online store and educational blog providing tips, advice, and the latest product releases.
  • Marketing Materials: Catalogs, social media ads, and newsletters that highlight key products and promotions for educators and learners.

Brand Guidelines

  • Logo Usage: Clear guidelines on logo placement across digital and physical platforms.
  • Color Codes: Consistent use of brand colors to evoke trust and creativity.
  • Typography Standards: Legible fonts suited for both digital and print materials.
  • Imagery Style: Visuals that reflect engagement in learning, combining traditional methods with modern educational tools.

Brand Touchpoints

  • Client Presentations and Meetings: Professional yet approachable presentations for educational institutions and vendors.
  • Events and Exhibitions: Exhibiting our platform’s offerings at educational conferences and industry events.
  • Publications and Thought Leadership: Blog posts, articles, and guides on the latest trends in education, contributing to the academic community.

Brand Equity

  • Client Loyalty: Building trust by offering reliable products and excellent customer support.
  • Industry Recognition: Becoming recognized as a leader in the online sale of educational materials.
  • Employee Pride: Fostering a work environment committed to education, creativity, and innovation.

Brand Monitoring and Evaluation

  • Client Feedback Surveys: Regularly collecting feedback to ensure customer satisfaction and improve our offerings.
  • Market Research: Staying informed on educational trends and adapting our product range accordingly.
  • Internal Reviews: Ensuring that all departments align with our educational values and service standards.

frequently
asked questions

  • Creative expertise across a wide range of design services.
  • Transparent and instant pricing with the INSTANT QUOTE tool.
  • Competitive prices relative to the outstanding creativity and design quality.
  • Flexible collaboration plans: 
    • Standard Clients plan
    • weemind+ plan (Project-based model/Subscription model)
  • High-quality, efficient, and cost-effective solutions.
  • Reliable and timely delivery for every project.
  • And our Money Back Policy (refer to General Terms & Conditions)

Care for more reasons? About Us

Our service includes the design of the following items as per the client's preferences and project requirements:

  • Logo
  • Visual Identity Patterns
  • Stationery Set (A4 and A5 Letterheads - A4 and Letter Envelopes - Business Card - Note)
  • Website Homepage Graphic
  • Brand Visual Identity Guidebook
  • Stamp
  • Binder
  • Folder
  • Social Media Template (Instagram - LinkedIn - Facebook Cover)
  • Vehicle Wrap
  • Flag
  • Shopping Bag
  • Personnel Uniform

Our streamlined 3-step process ensures clarity, efficiency, and exceptional results:

  • Instant Quote: Select your required services to receive a clear, upfront quote - right away!
  • Strategy Planning: We engage in a detailed discussion about your project, covering your vision, timeline, and specific needs.
  • Design Delivery: Together, we fill out our comprehensive Brand Visual Identity Design Brief form, capturing your project's goals, target audience, brand personality, and design preferences. Our design team crafts tailored solutions, integrating your feedback for the perfect final result.

For a detailed overview, please visit our Launch a Design page.

The 3 initial drafts are delivered within 15 business days after receiving the advance payment and completed design brief. Final designs are delivered within 7 business days after client approval, though timelines may extend for complex projects. 

For specific timelines, have a look at our General Terms and Conditions.

  • Advance Payment: 50% of the total invoice is required to initiate the project.
  • Final Payment: The remaining 50% is due upon approval of the initial drafts and before final files are delivered.
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