Alvares Logo and Brand Visual Identity Design

weemind.design Logo & Brand Identity Portfolio

We designed the visual identity for the Alvares brand in a neoclassical style. Using gold and green colors directs the design towards an Arabic luxury aesthetic, evoking a sense of quality and luxurious products or services in the audience's mind. In the brand's visual identity and logo design, we created two A letters that together form a building, representing the foundation and main structure of a modern building with advanced technology. Since the brand's primary focus is on smart homes, the logo features a central column with an electronic form, symbolizing that the entire building is built upon and relies on this electronic line.

logo stamp

clear spaces

ALVARES Brand Strategy and Narrative

Why are we here?

We aim to redefine modern living by integrating cutting-edge smart home technologies that enhance comfort, security, and convenience.

What do we do and how do we do it?

Alvares delivers innovative smart home solutions, automating lighting, security, and climate control through seamless technology. Our approach blends design, functionality, and easy-to-use systems for a smarter living experience.

What makes us different?

We integrate luxury with innovation. Our solutions offer not just advanced technology but also high-end, aesthetically pleasing products that elevate the home environment.

Who are we here for?

Homeowners, real estate developers, and modern families seeking smart, secure, and luxurious home experiences. We cater to those who prioritize both technology and elegant design.

What do we value the most?

Innovation: Continually pushing boundaries with the latest smart home technologies.
Luxury: Merging high-end aesthetics with advanced functionality.
Simplicity: Ensuring our systems are intuitive and user-friendly.
Security: Providing top-notch safety features through intelligent home automation.

What’s our personality?

Sophisticated, forward-thinking, and approachable. We combine expertise with a passion for enhancing lives through technology.

Brand Identity Elements

Logo Design: A neoclassical-inspired logo using gold and green, symbolizing luxury and technology. Two "A"s form a building to represent the foundation of smart living.
Color Palette: Gold for luxury, green for innovation and sustainability.
Typography: Modern, elegant typefaces, ensuring clarity and sophistication.
Visual Elements: Imagery reflecting sleek technology intertwined with luxurious home environments.

Brand Vision

To lead the smart home industry by offering luxurious, intuitive, and future-proof solutions for modern living.

Brand Mission

We deliver exceptional smart home technologies that improve quality of life, combining luxury and innovation in every detail.

Brand Positioning

Alvares is positioned as a premier provider of luxury smart home solutions, merging cutting-edge technology with elegant design.

Brand Tagline/Slogan

"Living the Future, Today."

Brand Messaging

We believe that smart living should be intuitive, secure, and luxurious. Our solutions transform homes into modern sanctuaries.

Brand Voice

Confident, knowledgeable, and aspirational. We speak with authority but remain accessible, inspiring homeowners to embrace the future of living.

Brand Story

Founded to bring luxury and intelligence into every home, Alvares was born out of a desire to revolutionize modern living through seamless, high-end smart home technology.

Brand Goals

To be the go-to brand for luxury smart home solutions.
To expand our presence globally, maintaining our commitment to personalized service.
To continuously innovate, adapting to the latest trends in home automation.

Brand Applications

Corporate Stationery: Refined designs that reflect our luxurious yet modern approach.
Digital Platforms: A sleek website and active digital presence, showcasing our smart home solutions.
Marketing Materials: High-end brochures, presentations, and videos, conveying the elegance and intelligence of our products.

Brand Guidelines

Logo Usage: Rules ensuring clarity and luxury are maintained.
Color Codes: Defining the use of gold and green for brand consistency.
Typography Standards: Elegant typefaces that reflect our brand’s sophistication.
Imagery Style: Clean, modern visuals that blend technology with luxurious living environments.

Brand Touchpoints

Client Meetings and Presentations: Personalized consultations showcasing our technology.
Events and Conferences: Demonstrating the luxury and innovation of our products.
Publications and Thought Leadership: Sharing expertise in luxury smart home design.

Brand Equity

By consistently delivering on our promises, Alvares will:

Increase loyalty among tech-savvy homeowners.
Gain industry recognition for luxury smart home innovations.
Foster pride among employees aligned with our forward-thinking values.

Brand Monitoring and Evaluation

Regular assessments include:

Client Feedback: Capturing satisfaction and future needs.
Market Analysis: Staying ahead of home automation trends.
Internal Reviews: Ensuring all teams are aligned with our luxury-smart vision.

< Prev Next >

frequently
asked questions

Why weemind.design?

Creative expertise across a wide range of design services.
Transparent and instant pricing with the INSTANT QUOTE tool.
Competitive prices relative to the outstanding creativity and design quality.
Flexible collaboration plans:
- Standard Clients plan
- weemind+ plan (Project-based model/Subscription model)
High-quality, efficient, and cost-effective solutions.
Reliable and timely delivery for every project.
And our Money Back Policy (refer to General Terms & Conditions)

Care for more reasons? About Us

What is included in the Brand Visual Identity Design service?

Our service includes the design of the following items as per the client's preferences and project requirements:

Logo
Visual Identity Patterns
Stationery Set (A4 and A5 Letterheads - A4 and Letter Envelopes - Business Card - Note)
Website Homepage Graphic
Brand Visual Identity Guidebook
Stamp
Binder
Folder
Social Media Template (Instagram - LinkedIn - Facebook Cover)
Vehicle Wrap
Flag
Shopping Bag
Personnel Uniform

How do I get started with my design project? How does the design process work?

Our streamlined 3-step process ensures clarity, efficiency, and exceptional results:

Instant Quote: Select your required services to receive a clear, upfront quote - right away!
Strategy Planning: We engage in a detailed discussion about your project, covering your vision, timeline, and specific needs.
Design Delivery: Together, we fill out our comprehensive Brand Visual Identity Design Brief form, capturing your project's goals, target audience, brand personality, and design preferences. Our design team crafts tailored solutions, integrating your feedback for the perfect final result.

For a detailed overview, please visit our Launch a Design page.

How long does the design process take?

The 3 initial drafts are delivered within 15 business days after receiving the advance payment and completed design brief. Final designs are delivered within 7 business days after client approval, though timelines may extend for complex projects.

For specific timelines, have a look at our General Terms and Conditions.

What are the payment terms?

Advance Payment: 50% of the total invoice is required to initiate the project.
Final Payment: The remaining 50% is due upon approval of the initial drafts and before final files are delivered.

Do you offer discounts on your services?

Yes, we provide two types of discounts:

Bundle Discount: When you choose one of our design bundles, you receive a discount of 10%, 15%, or 20%, depending on the bundle. This offers comprehensive solutions at a reduced rate compared to purchasing individual services. Additionally, if you add any services to a bundle, you'll receive the same bundle discount on the added services.
Tiered Discount: For larger projects or ongoing collaborations, we offer tiered discounts based on the scope and volume of services. The more you invest, the greater the discount you receive.

For more details, visit our Services page.

Can I request revisions?

Yes, you can provide feedback and request changes to the 3 initial drafts.

What happens if none of the drafts are aligned with my taste? Is there a Money Back policy?

If none of the 3 drafts align with your taste, we provide a fourth draft at no additional cost. If this also doesn’t meet your expectations, the project will be terminated, and your advance payment will be fully refunded under our Money Back Policy.

For more details, refer to our General Terms and Conditions.

What file formats will I receive?

Final designs are delivered in their original source formats, allowing full customization and compatibility with various applications.

How do you ensure the design aligns with my brand?

Our design brief captures details like your brand’s mission, values, target audience, and aesthetic preferences. This ensures the visual identity reflects your brand’s essence and goals. To understand how we tailor designs, refer to the Brand Visual Identity Design Brief.

What happens if I need the project completed faster?

We offer an expedited timeline option at an additional cost, subject to availability and agreement. For more information, see the General Terms and Conditions.

More...